Lean Websites

There’s what most newbies do -> Try to be perfect, make a huge effort, learn everything, write everything, then finally get a website up, get it out there, and … dum dum dum … they get crickets.

Then time goes by and they start to see how people respond to their website, business, message, etc.

The newbies start to “learn”.

Then they try again, having learned a little more. Then they try again, and again. Getting better and better.

Then they look back, years later, and wished they fussed less, tried more, got out sooner, and made more mistakes.

When it comes to your website, I urge you to flip things around … and try to go “lean” right now.

Get the barebones website up. Get the essence of your message up. Get your basic offering out there. And do it minimally, imperfectly, and quickly, then get people to respond to it.

That is, go lean.

If you do that, you can see how people react and learn sooner and improve.

It’s like shooting a basketball.

After the first few minutes, your ability goes up. A few more minutes, up and up. Days, weeks, months, up, up, up.

Just by shooting and adjusting and shooting right away.

If you read books about the shooting, watch videos about the shooting, shoot one basket, then stop and analyze the heck out of it — whether you shot correctly or not. You shoot worse and you get a headache.

True, learn by studying, and reading. Learn by getting a coach or mentor. Sure, sure, sure.

But if that’s all you do, and you don’t shoot, you don’t learn.

So shoot more.

Go lean. Go learn. The sooner the better, especially with your website.