Website Design for Coaches

Professional Website Design for Coaches

Looking for a Website Designer who can bring your ideas to life?

consult with kenn

Hi. I’m Kenn Schroder, web designer for coaches. Below are the details about my web design services along with some client feedback.

Please look it and then fill out the form below to tell me more you.

Thanks for taking the time.


Two Hurdles to Jump If You Want a Great Website


Failing to overcome these two challenges can mean the death of your coaching business before it ever gets off the ground. Yipes!

Hurdle 1. Getting the job done.

In a study I ran, I found that:

  • 1/3 of websites never launch
  • 1/3 took many months to (gulp) years to complete
  • 1/3 were built fast

The top reasons for slow progress or failure to launch were:

  • overwhelm
  • difficulty with a designer who didn’t “get” coaching
  • struggle to create content

Oddly, the slow-to-build websites were often worse than the fast ones. They were more confusing, messy, and ugly. One coach said, “I cringed at the idea of ever sending anyone to my website.”

But even if you do make it online, you still need to jump fence #2 …

Hurdle 2. Generating leads with your site.

The scary thing I discovered was that 90% of the websites that did go online, never brought a single new client. Yipes!

Why is it so tough to get a website to bring you leads? If found these to be big culprits:

  • They were hard to use
  • They were difficult to read
  • They did not speak to the interests of the visitor

Such websites do not engage visitors, do not get them excited and certainly do not get them to call you for coaching.

It’s a tough nut to swallow when your website doesn’t work.

I’ve seen coaches spend six months or more to get online. I’ve seen them spend thousands of dollars along the way.

I’ll see coaches stick with their website far too long because they don’t want to admit failure and feel wasteful.

I’ve seen them give up on their dreams because it wasn’t working out.

I hope that doesn’t happen to you.

I want your website project to be a success. Which goes like this …

You and I are working closely together with regular contact by email and phone calls.

We’ve taken the time to craft a powerful message that’s focused on your ideal client.

We’re and cruising along at a smooth place to our chosen launch date.

We enjoy a few laughs along the way.

Your website goes live, clients love it, and you’re eager to start sharing it with the world.

If that sounds good to you, then fill out the form below and we’ll talk further.


The Kinds of Clients I Work With

web design for business, executive coaches

I work with business, career, leadership, and executive coaches who have lots experience and wisdom.

My clients are diligent, value good communication, and love productive collaboration.

Having fun while they work is big plus too 😉

If this sounds like you, then take the next step below and let’s talk.

What clients say …

Paul's Coaching Website

Kenn was very systematic in taking me through creating content, visuals and the website. And not only is he great at extracting information to make a site reflect me and my strengths, he asked questions about where my business is going … And all of this Kenn reflected in the site. That’s a very valuable (and rare) skill.  Thank you Kenn.

~ Paul O’Dwyer, Business Advisor

website design for coaches - shushannaI told you on the call last night that I was happy with it, but now I’ve spent more time on it, I LOVE it!!! In our work together, the effort to think through content was the most helpful part. A few months ago if someone asked to see my website I was like, “Uhh …” and very reluctant. Now, I’m very happy to send them knowing it reflects what I do and will motivate them to action. The person I sent to it last night just jumped on my list. Thanks Kenn!

~ Shushanna Mignott, Lifestyle Design

drjoanne - naturopathic doctorI really liked the BizQs document. It really made me think about my business and helped me really refine my business.The site is exactly what I’m looking for! It’s a site that’s tailored to my market instead of one that’s focused on me… you were very instrumental in moving me in the right direction.

~ Joanne Day, Naturopathic Doctor

raji's coaching website

Kenn note: In this project we did nearly all of the project by email due to busy schedules. It’s WordPress based with email list, blog, freebie, course, social networks, search engines and compelling invite to generate new client leads. 

~ Raji Menon, Life Coach

phil shuart's coaching website

I liked walking through the process of sending out my first email so that was very helpful. I’m still happily swimming in all this. (Kenn note: In this website we setup an email-list capture system to primarily grow Phil’s list and nurture relationships by email.)

~ Phil Shuart, Sales Coach

website design for life coach pamina

Kenn, the greatest gift for me working with you has undoubtedly been that you just handle it – superbly. Websites are an area I am not knowledgeable about, so to be able to just hand over to you and know that my project is in expert hands and is happening, is priceless.

~ Pamina Mullins, Reclaim Your Life

How We Work Together

website design for coaches

I am your web designer and my job is a smooth fun journey to creating a website you’ll love to share with the world.

You’ll get my best advice from years of work online for creating content that sells and a website that brings you leads.

I’ll give you a web design package for a simple outline of what we’ll do, how we’ll do it and my fee.

We begin with a Kick-off Call to develop content. Beforehand, you’ll get a bunch of questions to get a jump start.

We aim for focused efforts of 4 weeks to get your website up and running, and adjust based on our schedules.

We are in touch daily by email, with plenty of calls to facilitate a smooth, productive project.

The basic process is Brainstorm -> Content -> Visuals -> Build -> Test -> Launch.

We end with a Launch Call where we will bring you website online, celebrate and discuss your next steps.

I work with 1-2 clients at a time and if I’m booked, then we look at the coming months ahead.

To see if we’re a fit, just take the next step below and well talk about creating a credible, professional website for you.

Two Things I Hold Near and Dear to My Heart as I Build Websites for Coaches

design to attract

Design to attract

I’ve found the websites that educate, inspire, and excite people (attract them) work better than websites that try to either (a) explain how coaching works OR (b) websites that are overly salesy.

And so, this question guides me: Will this (idea, image, wording, functionality) authentically encourage the website visitor to take action that leads them to contacting you for coaching?

keep it simple

Keep it simple

If your website is hard to use, people won’t use it. Patience is very low online and things need to be super easy. I’ve adopted a less-is-more approach to design, sticking to the stuff that works and avoiding debatable ideas.

If this sounds good, jump down below and fill out the form.

More Client Feedback

Canadian Health CoachHe really customizes your site to reflect your style, needs and purpose. I couldn’t recommend him enough! ~ Shaunna Menard, Health Coach
Health Coach for WomenYour coaching website expertise was critical for creating a website that communicates what we do in an attractive, logical, and action-oriented way. ~ Debbie Schroeder, Health Coach
Health & Wellness Coach Website - Marianne Buck MurrayI can confidently put the word out knowing that people will be excited to visit my website and knowing that people will get into my marketing systems. ~ Marian Buck-Murray, Health Coach
Relationship CoachI am confident that my new site will provide a marketing platform that I can confidently use to forward my goals. I now have a site that I am proud of. ~ Ron Capocelli, Relationship Coach

testi-JeffYou really got me to think about the content from the customer’s perspective. That was
challenging but now I can see how it makes the website much more engaging. ~ Jeff Rock
diannepKenn had an uncanny way of interpreting what I wanted and then telling me in terms I could understand, what I needed to make my website effective. ~ Dianne Parker, Business Counselor
timI have a mechanism for reaching customers, for them to reach me, and reflect my brand. I’ve got a system in place to attract customers and manage that. ~ Tim Conrad
graemeWhen I shared the drafts with my market, the reactions were without question, ‘Wow, that looks good! This is really good. This is very focused and clear. ~ Graeme Owen

A Little About Me

Call Kenn

I’ve been on computers since age 8 (back in the 80s). I left a very comfy Actuary job in 2001 to pursue my passions of creating engaging experiences on computers. That took the form of a web designer. Since 2006, I’ve specialized create professional websites that build your image and generate new client leads. Did I mention I like grass-fed burgers on salads?

Shall we chat? Just tell me more about you below.

Your Next Step

Thanks for taking the time learn about what I do.
I’d love to know more about you and your situation.
Just fill answer the 10 questions below and I’ll be in touch within two days.

Kenn Schroder


Email Address:

Phone Number (or Skype Name):

City and Country:

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Yes, Kenn. It's correct!

1. Twelve months from now, what would you LOVE to achieve in your business?

2. What are the biggest things slowing you down right now?

3. Describe your ideal (dream) client and their struggles.

4. Describe what a great website would be like for you.

5. When do you want your website completed?

6. What ideas do you have to get in front of potential clients?

7. If you currently have a website, what's the address?

8. What career are you in now and how will you transition to coaching?

9. What else would you like to tell me?

10. When are the best times for you to talk?

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