Coaching Website Tweak for Kelly

If you want me to review your coaching website schedule some quality time with me here and we’ll find high-impact yet easy-to-do enhancements to improve your website for client-attraction.

Below is a before and after for one website tweak to grow Kelly’s list. Kelly’s business coaching website is here.

Here’s the before screenshot …

before business coach

Here’s my suggested tweak

Thanks for posting Kelly. I really like the simple layout, small intuitive menu and face prominence as the confident voice of your business. Super!

I’d start an email list instead of trying to sell your media citation package from that home page button. Warm people up first, then sell that package later on after trust is built. And when promoting that list opt-in, bring out the big benefits.

I’m completely assuming there are no other pre-sellings going on like JVs or other lists/groups. If there are, I’d probably send them direct to the citation page to buy. That and sharpen up those graphics – they’re a bit fuzzy.

Here’s the after screenshot …

after business coach

What’s your take? Got ideas to improve further? Dislike something? Love to hear from you. Comment below.

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4 Comments

  1. Yes, really like that. Being more specific, coming from the buyers perspective, what they really want, a 6-7 figure income, not what we want…our mission and goals as business people.

    Excellent work. Love it. Had to read it and go over it about 3x to see the elegance and effectiveness.

    1. Have to add that the true way to know which will work better will be to test out both page to see which gets more clicks and sign ups.

      One thing I can respect over the years is that different people respond to different things. Proof is in the numbers.

      Having said that, in my experience, specifics are more attractive than generals. So “make more money” is a result/benefit people want but “triple your sales in 6 months” or “reach 100k in a year” is more exciting.