26 Coaching Website Must-Haves from LinkedIn Chat

26 Coaching Website Must-Haves from LinkedIn Chat

My friend, “EG” Sebastian, runs the Coaches Support Group – a LinkedIn Group. In a recent discussion, a member named Shenotes asked, “When launching your coaching website, what were some of your MUST haves?”

46 comments later and an hour of compiling, here’s my summary. The number for each indicates how many times it was mentioned in the post.

A vision for the content, structure (6) A great designer to… read on
 
The Burning Question Trick for Great Coaching Articles

The Burning Question Trick for Great Coaching Articles

One of the challenges you may face as you build your coaching business is how to put together great content that both (1) builds you up as a great coach and (2) engages readers in material they love to read.

Such articles are fantastic for attracting people to your site as well as serving the existing loyal followers on your email list.

It’s ultra simple trick too. Here’s the crux … read on

 
Three Keys to an Attractive Coaching Website Header

Three Keys to an Attractive Coaching Website Header

If you’re building a coaching website and are aiming to build up your guru image so that people will see you as smart, intelligent, caring, authentic – essentially a great coach, your website header should include these three elements.

Before I go into them, let me remind you that when clients hire coaches, when they are wondering if you’re the kind of person they want to work with, two of … read on

 
What to Put on Your Landing Page

What to Put on Your Landing Page

This is a great question. And just like all great questions your clients ask you (or ask the universe) about their life’s situation, much of the answer begins with your intentions.

Landing pages come in all shapes and sizes and there is no one formula for all of them. So, you must first determine the purpose of your landing page before you can determine the length of it or its … read on

 
ss

How to Tell if Your Site is Gaining Position in Google

You may be trying to get traffic from Google but aren’t sure if your efforts are working. Let me outline a very simple way to check your rankings and see if you’re improving.

1. Clarify your keywords

Google ranks website based on keyword phrases. So, in order to begin seeing where you’re ranked, you need to know your keywords.

Do you want your site to rank well for “life coach”, … read on

 
Three Keys to Inspiring Ongoing Connections with New Visitors

Inspiring Ongoing Connections and a Hobbit-sized LOTR Reference

Some people will quickly want to talk to you about hiring you as their coach. Most will take time, especially if they don’t know you. And that’s why it’s vital to keep an ongoing conversation with people.

But you can’t just plop on the Web and say, “Hey, I’m a coach. Come check me out. Follow me.” People just won’t follow you because you exist. You’ve got to be worthwhile. … read on

 
11 Traits of a Coaching Site that Works

11 Traits of a Coaching Site that Works

This article should have been written when I first opened my doors for business. I hope to bestow my 12 years of experience in building websites into this very long article on the top 11 things to pay attention to as you build a coaching site that works.

1. Is designed to serve a purpose

Creating a website for the mere sake of having one, “because you’re in business”, is … read on